25+
years of digital marketing consulting experience
4
years of AI strategy & agentic system development
Agency Founder/CEO of a high-growth digital marketing team, with exit after 10 years
Chief Strategy Officer at Merkle, working with 100+ digital marketing clients.
Ready to plug into your agency—without adding a full team.
Why agency leaders bring me in
Three paths for our work together to turn AI from a slide in a pitch deck into margin on your P&L.
01 / Zero-Risk Expansion
Instantly add white-labeled AI capability.
Services: AI audits, strategic roadmaps, and custom autonomous agent development. Use cases: AI-driven marketing strategy and planning, campaign development and management, lead development pipelines, data analysis and reporting dashboards, and more.
02 / Marketing-Native Engineering
Built by someone who speaks fluent marketing.
Unlike software developers who lack context on ROAS, client retainers, or agency margins, every AI system is architected by me - someone fluent in marketing, client management, and campaign analytics.
03 / Margin Expansion & Churn Defense
Step up as an AI-first agency.
Get staffed and equipped with the agentic technology to transform your clients’ results. Build the high-demand AI services needed to retain your most important accounts, while equipping your team to win new logos.
Typical rates for a fractional AI Strategy Lead and Agent Developer, set against an equivalent full-time hire and the new revenue the role unlocks.
Fractional cost
$8K–15K/mo
10–20 hrs/week of senior AI strategy and build capacity, no ramp time.
Vs. equivalent FTE
$26K–38K/mo
Fully loaded year-one cost of a senior FTE: salary, payroll tax and benefits, recruiting, and tooling.
New retainer revenue potential
$15K–60K+/mo
New AI service gross revenue for the agency, building from a pilot cohort up to full capacity.
At an average fractional fee of $10K/month, most agencies reach net-positive ROI after closing just two clients - with net margin scaling from roughly $5,000/mo at pilot volume to $60,000+/mo at full capacity.
